In 1960, American International Picture’s “house” director Roger Corman convinced the notoriously cheap movie studio to pony up a little extra time and money (and color film) to produce Corman’s attempt to capture the lush Gothic atmosphere of a Hammer horror film. Against their thrifty nature, the studio relented, allowing the ambitious and inventive director a staggering fourteen days to make Fall of the House of Usher. The resulting film, a landmark in American horror, is a necessarily narrowly focused affair — there are only four characters — but it’s a fantastic accomplishment. The quick turn-around time and low budget is hardly evident. Every frame is stuffed with decaying Gothic opulence and vibrant color, and the talky nature and slow pace of the film never causes the narrative to drag, thanks almost entirely to the brilliant and tortured performance by Vincent Price. AIP’s risky (for them) investment paid off. The film was a hit, and audiences used to seeing cheap black and white horror were dazzled by this sudden explosion of color and quality. When the dollars started pouring in, AIP gave the go-ahead to Corman for another film in the same vein. And another. And thus was born what’s known as AIP’s Poe Cycle, a series of consistently high-quality horror films based (extremely loosely at times) on the writing of Edgar Allan Poe (and, in one case, H.P. Lovecraft, but they sold it as Poe).